• Teresa Lo, Brand General Manager of Make Up For Ever, talks to The Mag about the power of beauty at work and in life.
• The idea of beauty has changed through the years; it’s no longer about meeting perfect standards but embracing your true self.
• Empowering your teammates by being an authentic leader will encourage them to seek beauty in each other.
• You must find beauty in yourself before you can love and care for others.
What’s the one thing that motivates you? “The Power Series” offers thought leadership insights from industry experts at Taikoo Place on the “power” of their initiatives in relation to everyday life. In March, we speak to Teresa Lo, Brand General Manager at Make Up For Ever, about the power of beauty.
I never thought I would work in the beauty industry, because I am very casual during the weekends. But now, 15 years in, I couldn’t imagine being in anything else.
I’ve worked in consumer goods retail since the first day of my career. And in 2012, our group, Parfums Christian Dior, set up a subsidiary for Make Up For Ever in Hong Kong. That’s when I joined our company, to run operations and to build the brand development in Hong Kong. I was the first person in the team!
I love being a part of the beauty industry because a lot of it is about human emotions. Product functions are actually just a very small part of what we do. It’s the stories that drive the innovations, the creativity, the design, and of the consumers’ needs, that makes it so fascinating for me. Consumer goods can arouse human emotions, and it’s these human connections that keep me in the industry.